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PR Toolkit Blog

Finding The Right Tone.

When you wish to start writing your own content, whether it be for your brand’s blog, social media or even press releases, it is important to first establish the tone you will be using. Failing to find the right tone for your brand might make

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Our top 5 tips for Writing a Newsletter.

Our Top Five Tips for Writing a Newsletter. You sit down to write a newsletter to send out to your customers, but where do you start? It’s important to have a think about how long it has been since you last wrote to them. What

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PR Toolkit Blog

A Father’s Day To Remember For All The Right Reasons!

Help your customers to make it a Father’s Day to remember for all the right reasons. With Father’s Day just around the corner and online shopping being the norm right now, why not grab your smartphone and check if your website is reactive (which means

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PR Toolkit Blog

How to make the most of your product shots.

Making the most of your product shots. Whether it’s baking a cake, sourdough starters, making jam or trying to recreate a favourite take away at home (#fakeaway), our focus is on food right now. The world seems to have gone crazy in the kitchen. So, what

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PR Toolkit Blog

A Food and Drinks PR Guide to Surviving Covid-19

There’s no doubt that these are extremely challenging times but what can you do to help maintain sales for your food or drinks business? The team here is talking to publishers and working with marketing specialists all day, every day and these are our top

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PR Toolkit Blog

Should My Business Be On Pinterest?

Pinterest is a social media network that allows users to share, discover and browse images that others have posted. Pinterest is often described as a virtual pinboard, inspirational moodboard or bookmarking tool. Users typically save “pins”/images (with links to the original weblink) to named “boards” to keep their

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PR Toolkit Blog

Preparing For Interviews With Journalists

Interviews of any kind can be daunting for most, however when you are representing your brand and trying to generate positive PR for your company, it can be even scarier! We have put together a list below to help you prepare for your interview and

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PR Toolkit Blog

How to Work With Influencers

Huge brands such as Adidas have embraced influencer marketing but the great thing about such PR is it can suit a company with any budget. Whatever your budget, it is important not to just offer free products or services to any blogger you come across.

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PR Toolkit Blog

Developing a PR Strategy

It may seem that working on your company’s PR can be a time-consuming activity, however establishing a PR strategy from the outset could help you to reduce the associated workload to a mere 30 minutes a week. We do suggest however that your PR strategy is reviewed quarterly, which

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PR Toolkit Blog

Maximise Your PR This Festive Season

In the world of PR festive discussions started way back in July, however we know outside of our media bubble that Christmas is just beginning to appear in most people’s lives. Although we are coming to the end of long and mid-lead requests for Christmas PR,

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